Digital Marketing - Classic
An in-depth, hands-on training program designed to help you master the art and science of promoting brands, products, and services in today’s online landscape.
Once you start, you’ll learn the core fundamentals of digital marketing—from understanding your target market and crafting persuasive email campaigns to optimizing your website for search engines, curating compelling social media content, and building a loyal audience on platforms like YouTube and Facebook.
Beyond strategy, this course also explores the creative side of digital marketing. You’ll get practical experience using industry-standard tools, such as Adobe InDesign and Photoshop, for designing eye-catching ads and marketing materials.
Plus, you’ll discover how to edit videos in DaVinci Resolve to enhance your visual storytelling. In essence, "Digital Marketing – Classic" balances essential marketing theory with real-world production skills, giving you a complete toolkit to succeed confidently in the digital arena.
Your Instructor
This bundle is a collaborative effort between multiple Mammoth Instructors.
Mammoth Interactive is a leading online course provider in everything from learning to code to becoming a YouTube star. Mammoth Interactive courses have been featured on Harvard’s edX, Business Insider and more.
Over 14 years, Mammoth Interactive has built a global student community with 6+ million courses sold. Mammoth Interactive has released over 1,000 courses and 5,000 hours of video content.
Founder and CEO John Bura has been programming since 1997 and teaching
since 2002. John has created top-selling applications for iOS, Xbox and
more. John also runs SaaS company Devonian Apps, building
efficiency-minded software for technology workers like you.
Course Curriculum
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Start1.1 Introduction To The Course (1:27)
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Start1.2 Introduction Of The Instructor (1:22)
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Start1.3 What Is Digital Marketing (4:23)
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Start1.4 Why Should You Learn Digital Marketing (2:57)
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Start1.5 Quick Win Example Of What You Can Do With Digital Marketing (1:18)
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Start1.6 Course Requirements (1:32)
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StartSource Files
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Start2.1 What Will Be Covered In This Section (0:34)
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Start2.2 Find An Audience With 3 Simple Questions (4:24)
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Start2.3 Get Responses To Your Survey (4:01)
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Start2.4 Analyse Your Survey Results (3:47)
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Start2.5 Get Valuable Feedback Without Sending A Survey (4:31)
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Start2.6 Section Summary (1:01)
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StartSource Files
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Start3.1 What Will Be Covered In This Section (0:36)
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Start3.2 Why Market Your Business With Email (2:30)
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Start3.3 Create A Free Mailchimp Account (1:25)
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Start3.4 Add Opt-ins & Pop Ups To Your Website For Free (4:17)
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Start3.5 Collect Emails Without A Website (2:30)
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Start3.6 Create An Email Campaign With Mailchimp (1:32)
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Start3.7 Write Email Subject Lines That Get Opened (2:20)
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Start3.8 Email Marketing Analytics (1:49)
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Start3.9 Section Summary (1:23)
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StartSource Files
Courses Included with Purchase
